Mobilink to invest US $ 700 million in Pakistan this Year
'Pakistan Times' National News Desk

ISLAMABAD: Mobilink, the leading mobile phone network of Pakistan would invest US $ 700 million this year in addition to over US $ 2 billion ventures it has made so far in boosting its cellular network throughout the country.

Briefing journalists, who visited Mobilink's 24-hour Network Operations Centre, Lahore, Public Relations Manager Omar Manzoor said the company has successfully transformed an initially slow-paced industry into a booming industry through aggressive investment and expansion of coverage present in more than 3500 cities towns and villages of the country.

He said achievement of 22 million subscriber base and an addition of over 10 million subscribers in a record 300 days have been recognized internationally.

In his presentation, another official at the Centre informed a state-of-the-art technology has been installed to monitor nation-wide cell sites and address network and customer issues.

He said multi-vendor and multi-technology environment technology environment had been created to monitor and rectify the countrywide network, adding that the advanced data and technical facility had started working in August last year.

He said the facility, backed by more than 200 technical persons, had been supervising 10 mobile switching centres (MSC) under one roof, which had a fully functional IT and data centre to manage billing processes, besides customer relationship management (CRM) operations.

The official said it had a fully functional IT and Data Center to manage billing processes and CRM operations so as to enhance service standards.

He said that the detection of the fault and conveying the technical staff for complaint rectification to the concerned staff hardly took some seconds.

Explaining the features of the NOC, he said the centre had enabled Mobilink in enhanced monitoring of the operations of cell sites of the entire network throughout the country.

He said the centre was providing extremely balanced network, which was progressively meeting the current and future demands.

He said the unit had provided the base on part of a continuous program for taking service standards to the next level, adding the centre was a natural up- gradation towards addressing network and customer issues efficiently.

As the Mobilink moved ahead with the rapid expansion projects to support the growing network of services, this technical facility would enable the company to provide efficient services to its customers, he added.●